With UK government bodies wanting to increase their brand awareness and become more digitally focused, new advertising and marketing tenders are released regularly requesting bids for these services from suppliers like you.
Tracker can give your business the competitive advantage it needs to stay ahead of the competition and win more marketing tender opportunities in the public sector.
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Read MoreA marketing tender is when a buyer, such as a government organisation, requires specific services within the marketing sector and publishes an invitation asking suppliers to bid for that work (contract).
Marketing tenders in the UK cover an extensive range of services that often involve more than one type of service. They can be grouped into the following 6 categories:
Digital marketing involves the use of digital channels to promote and communicate information such as services, policies, and products to the public. Digital marketing tenders may include Search Engine Optimisation (SEO) & Pay Per Click (PPC) services, social media marketing, paid ads, and the development of digital assets such as landing pages and websites.
This form of marketing or advertising is used when organisations or local authorities are wanting to communicate information through a video across platforms such as websites, social media, and TV. Tenders in this category include TV advertising, video production, and animation services.
Marketing design is a form of graphic design that is used to display information about policies, products, and services using visual content through either digital or print media. These marketing services can include general branding & design services, website design, and email & social media design. Learn more about Design Consultancy Tenders here.
This form of marketing involves promoting or informing communities about new or updated policies, services, and products through interactive experiences and promotional events such as fundraising campaigns, demonstrations, exhibits, and presentations. Event marketing contracts typically involve overseeing the planning, promotion, and management of these events.
This form of marketing is used by government organisations as an advertising tool to communicate information in printed formats such as newspapers, magazines, and flyers. Business opportunities include the service delivery of general printing, copywriting, and billboard services.
Public Relations (PR) is the practice of government organisations establishing and maintaining a positive image by using a PR company. Services needed in this area can include PR and/or digital PR, media relations, as well as communications strategy and management.
With the UK government spending millions on advertising and marketing services each year, bidding on marketing tenders can be extremely lucrative for companies offering these services.
Actively bidding in this sector allows companies to expand their client base, helping them increase their visibility and strengthen their reputation with buyers. Having a good relationship with potential buyers can also result in your company hearing about new opportunities first, helping you secure contracts more easily.
Sign up for a free trial today or request a free personalised demo to see how Tracker’s procurement tools can help your team win more marketing tender opportunities in the public sector.
The need for marketing services from reliable service providers is growing as the world goes digital and government departments are realising the necessity of print & digital services or PR management.
New tenders are published regularly, which means more opportunities are emerging all the time for marketing agencies that want to break into the public sector or expand their existing portfolio.
With government departments and organisations spanning a wide range of industries, each with unique needs, the tender opportunities related to marketing services are diverse and plentiful.
Government departments such as the Department of Transport or Department of Education could require media services to promote new services, policies, and projects, while the NHS could require engaging visual content to promote awareness about health campaigns and initiatives. Educational institutes, on the other hand, may enlist an agency to help them gain greater visibility through SEO and PPC services.
These are just a few examples of tendering opportunities within the public sector in the United Kingdom.
Gain access to all the latest advertising & marketing tender opportunities with Tracker. Contact us to start your free 3-day trial today or request a personalised demo to see how our procurement tools can help you.
Tracker gives you direct access to the latest live marketing tenders in the UK and Europe, as well as access to our team’s expertise through our procurement consultancy service. Our procurement tools and services give your business what it needs to start finding & winning more work in the public sector.
We offer a wide range of procurement tools to assist your company in every aspect of the procurement process. Here are some of the ways Tracker can help you access more business opportunities and streamline your procurement processes when tendering for public tenders:
Award Data: Receive full access to historical contract notices, framework agreements, awards, and PINs to help you understand the marketplace and prepare a better bid.
Tender Alerts: Receive notifications about new business opportunities in the marketing sector as soon as they are published by a contract authority or government organisation.
Frameworks & DPS: Win a spot on Dynamic Purchasing Systems (DPS) or framework agreements to develop long lasting partnerships and identify new business prospects.
Archive Data: Use our historical contract awards information to shape your bid proposals by gaining access to our extensive contract and award information database.
Procurement Consultancy: Have an expert look through your tender documentation and bids to increase your chances of securing more relevant marketing tender opportunities.
Other tools include Market Intelligence, Market Leads, Spend Analysis, and Bid Manager.
Whether you are looking for social media marketing tenders or event marketing tenders, Tracker has the procurement tools you need to find high value contracts for your business. Sign up today!
Tracker is the only single business intelligence tool that can provide access to contracts and market & competitor insights focused on optimising business growth in the public sector marketplace. We also hold Europe’s largest database of contracts information and intelligence.
With the provision of our industry leading procurement tools and solutions, you have everything you need to gain the advantage over your competitors and secure more high value advertising and marketing contract opportunities in the UK and beyond.
Win new business, engage early with prospective buyers & streamline your processes all with Tracker.
